Free download pdf book POINTS Methodology: A BLUEPRINT For Digital Marketing Strategy by Sergio Restrepo
Overview of the pdf book POINTS Methodology: A BLUEPRINT For Digital Marketing Strategy
Many firms at the moment fail with their digital advertising and marketing efforts as a result of they haven’t any strategic maps in place for digital advertising and marketing. They are primarily “flying blind” and hoping they discover one thing that works. Instead of getting an actual plan, they make the most of tactical initiatives and imagine it’s the identical factor as technique. However, it’s not. Those are particular person techniques and never a full plan, which you want in case you hope to succeed.When the POINTS Methodology is used, it will probably assist to supply firms with the important roadmap that’s wanted to develop a strong digital advertising and marketing technique. Having a plan in place, figuring out the steps it is advisable take, the instruments and steps to maintain your technique in time, will make profitable digital advertising and marketing a lot simpler.